Snapchat, Instagram and Pinterest arrived on the social scene after Facebook and Twitter, but they quickly made their marks, especially among millennials. After reaching critical mass, the three companies are attempting to monetize their services by rolling out new features for advertisers. Select large, global brands, including McDonald's, are testing the new features and could be role models for other marketers interested in the apps. However, all three services are still relatively young, and it might be too early to tell if ad campaigns are worth the investment.
It’s been seven years since Campus Management, a company that specializes in building technology solutions for higher education institutions acquired Talisma’s CRM business. In April this year, Campus Management launched its business in India. We spoke to Raj Mruthunjyappa, MD at Campus Management & Talisma, who talked about what was their vision in bringing the two companies together, and how do they plan to serve the current needs of the Indian market.
Twitter conjures up images of funny celebrity tweets and corporate PR gaffes rather than job searching and recruiting. However, there is an emerging pool of job candidates on Twitter. In fact, 45 percent of job seekers report that they use Twitter, compared to 40 percent who use LinkedIn, according to 2014 research from JobVite. The same research also points to an increased interest in Twitter for recruitment, with 73 percent of companies reporting a focus on increasing social network recruitment.
How many slaves work for you? If you own electronics, jewelry or sporting goods; drink coffee or tea; eat food or wear clothes, it's more than you think. It's probably a lot. If you dig deep enough into the supply chain of many of the products we use and consume every day, you'll find forced labor and child labor.