As the distinction between personal and professional lives continue to blur, how organizations create a symbiotic and technologically-advanced environment will help them define how talent is engaged, empowered, and enabled. An in-depth report titled creating a digital workplace by Zinnov, a global management consulting firm, tracks the evolution of technology in enterprises and throws light on how to make digital workplace initiatives a success.
The evolution of an enterprise workplace can be traced from the traditional physical workplaces, to Internet-enabled, to digital. Zinnov’s study defines Digital Workplaces as the application of new age technology to people, process, and spaces to enable a truly ‘Smart, Empowered, and Connected Enterprise.’ A truly digital workplace encompasses all the technologies that employees utilize to perform their roles, ranging from HR applications and core business applications to supplementary applications such as e-mail, instant messaging, enterprise social media tools, intranets and portals. Technology is also being effectively used as a tool to manage the expectations and growth of a multi-generational workforce.
The study stressed the importance of these input factors in making digital workplace initiatives a success –
a) Presence of a strong technology foundation with new age technologies such as Artificial Intelligence, Robotic Automation, Internet of Things, AR/VR, etc.;
b) Utilization of a combination of conventional and new age digital tools such as bots, sensors, conversational UI, ERP, employee service platforms, personnel analytics, etc.;
c) Availability of a multitude of use cases across the human resource value chain from Talent – gamified employee wellness management, personalized social recruitment, to Infrastructure – digital building management system, 3D holographic telepresence, to Governance – intelligent risk management, digital culture management, to IT & Operations – smart facility management, communication infrastructure management, et al.
All these combinations of factors are necessary to reap positive outcomes like an enhanced employee experience, business excellence, innovation, compliance, and better efficiencies across the organization. Some common use cases have emerged across the talent value chain. The study showed that talent attraction, talent management, talent retention, and talent strategy are being driven by technology, with processes like AR/VR-enabled talent branding, gamified perspective talent engagement, personalized social recruitment, cloud-based learning management system, etc., becoming a reality.
Going a step further, the study highlighted why India GICs are poised to lead the way in the Digital Workplace Transformation journey for organizations. With over 950 R&D centers, India is not only an R&D powerhouse, but is set to be the largest global talent hub as well. Further, boasting an impressive ~5200 start-ups in 2017, India has a vibrant tech start-up ecosystem, which is a significant driver of the innovation engine in the country.This convergence puts India at a unique advantage to drive ahead digital workplace initiatives.
And last but not the least, the report underscored the fact that by intelligently combining technologies whichare already in use and new age technologies, the implementation of a trulyDigital Workplace can be done both quickly and efficiently.