ERP helps Hariyali Kisaan Bazaar increase efficiency, profits
Executive Summary
When Hariyali Kisaan Bazaar decided to revamp their business technology, the exercise brought to fore the need to better understand the rural customer - that became the underlying theme for all that Hariyali did and has planned for itself in the next three to five years, along with its technology partner Tata Consultancy Services.
With TCS's help Hariyali, the agricultural retail arm of DCM Sriram Consolidated Ltd., is transforming its IT into a business enabler capable of providing a real-time 360-degree view of the farmer-customer-supplier, who is at the heart of its business.
