Case Studies
Latest Sponsored Case Studies By source
BCCI Scores with New Website
A case study on inWith BCCI’s new web site, cricket fans can watch their favorite matches live on the Internet.
Sponsored by TCSA magical billing solution powers Tata Power
A case study on inTata Power, India’s largest private power utility was looking to automate its power generation billing. Moving from a spreadsheet and people dependent process to a SaP platform was not easy.
Sponsored by TCSKotak Mahindra Group - Nurturing Customer Relationships
A case study on inCompanies of the Kotak Mahindra Group did not have a single view of their customer. A Siebel CRM implementation changed the picture.
Sponsored by TCSInfiniti Retail - Moving Towards an Enhanced Customer Experience
A case study on inInstead of being mere box-movers operating at wafer-thin margins in the scramble to win the price war, Infiniti Retail is transforming business with the help of IT to gain customer insights, enhance business agility and achieve its ultimate goal: customer satisfaction.
Sponsored by TCSOnline Trading Made Smarter
A case study on inAxis Bank, through its subsidiary, Axis Securities and Sales Ltd., wanted to setup an online trading portal that would stand out in the crowded market place. It used latest web technologies and the outsourcing model to make it happen.
Sponsored by TCSPartner visibility enables better decision making for TTL
A case study on Business Intelligence & Analytics in TelecomTata Teleservices Limited has a wide range of mobile offerings that are delivered to consumers via a countrywide network of almost 6000 distributors. The ability to track product uptake geography wise has given the telecom giant a competitive edge. Here is how its Executive President - Enterprise Business and Technology, A.G. Rao achieved this.
Sponsored by TCSTransportation Management helps Diesl optimize operations
A case study on Business Intelligence & Analytics in TransportationHere's the story of how technology helped DIESL transform from a trading unit to a full fledged logistics partner with country wide presence. On the trading side of its business, DIESL's SAP ERP had matured and was well aligned to that business need. When a new line of business was spun, however, it soon became evident that technology had to be relooked.
Sponsored by TCSCRM brings multiple benefits to West Bengal Electricity Board
A case study on Data Warehousing in PowerFrom enabling a process oriented consumer complaints mechanism, to generating reports that senior management can use to channelize resources, technology has brought in key reforms at the West Bengal State Electricity Distribution Company Limited (WBSEDCL). In an era where service levels are being redefined by private players across sectors, like for instance, telecom, the company realized that it was only a matter of time before citizens started demanding more. Technology created a win-win situation for the company and its consumers.
Sponsored by TCSGinger Hotel cuts cost with smart IT
A case study on Information Management in ServicesBusiness hotels are supposed to ooze luxury, posh service and of course, large bills. Ginger Hotels, a Tata group hotel chain adopts a rather unconventional business model and is unlike the State Bank Of India stereotypical business hotel. Ginger emulates the way businesses think and operate - the focus is on costs, value for money and keeping aside frills. Therein lies the essence of Ginger's value proposition to its customers. When Ginger Hotels embarked on a value model, everything had to be cost optimized. IT had to look at Ginger not as a hotel but as a process oriented enterprise. Here's how they did it.
Sponsored by TCSCentralized core banking makes SBI agile, faster
A case study on Data Management in BankingThe world's largest core banking implementation has empowered India's largest bank to not only fortify its market leadership, but also to be faster, nimbler and more agile to evolving business needs. State Bank Of India India's largest banking behemoth has a rich legacy of more than a couple of centuries and has seen the time, the market and the needs of its customer evolving significantly. Quite early on, State Bank of India (SBI) realized that keeping pace with the evolution and adapting to the changes were the key drivers that would keep the bank in the fray and maintain its leadership.
Sponsored by TCSEnd-to-end IT overhaul helps Carnation improve customer satisfaction
A case study on Business Automation in AutomotiveWith a virtually non-existent third-party automotive services sector, India, one of the fastest growing car markets in the world, was ripe for Carnation's intervention. Maruti icon Jagdish Khattar, Carnation Auto HubCarnation's founder, is setting the benchmark in this business in India. Carnation has recognized early that information technology will play a critical role in achieving its vision 2012 - to become a complete auto solutions provider of choice to customers across the country.
Sponsored by TCSERP helps Hariyali Kisaan Bazaar increase efficiency, profits
A case study on ERP in RetailWhen Hariyali Kisaan Bazaar decided to revamp their business technology, the exercise brought to fore the need to better understand the rural customer - that became the underlying theme for all that Hariyali did and has planned for itself in the next three to five years, along with its technology partner Tata Consultancy Services.
Sponsored by TCSSBI BANKS ON BaNCS
A case study on Data Management in BFSIThe world's largest core banking implementation has empowered India's largest bank to not only fortify its market leadership, but also to be faster, nimbler and more agile to evolving business needs.
India's largest banking behemoth has a rich legacy of more than a couple of centuries and has seen the time, the market and the needs of its customer evolving significantly. Quite early on, State Bank of India (SBI) realized that keeping pace with the evolution and adapting to the changes were the key drivers that would keep the bank in the fray and maintain its leadership.
Hence, SBI embarked on a transformational journey embracing a bold and effective technology foundation to build a robust framework for the bank and its associates.
Servicing a Nation of Cars
A case study on Data Management in AutomotiveWith a virtually non-existent third-party automotive services sector, India, one of the fastest growing car markets in the world, was ripe for Carnation's intervention. Maruti icon Jagdish Khattar, Carnation's founder, is setting the benchmark in this business in India.
Carnation has recognized early that information technology will play a critical role in achieving its vision 2012 - to become a complete auto solutions provider of choice to customers across the country.
"The company hadn't even started commercial operations, but decided to invest in such a tool (as SAP) with management buy-in," said Carnation CIO Mohit Agarwal. "It is a clear indication that technology is a critical component our business model."
BT Consolidates, Streamlines Infrastructure E2E Testing
A case study on Telecom in TelecomBT, one of the world's leading providers of communications and technology services. It is committed to its mission to offer customers the maximum possible choice, by making available new products and services that would enable communications from anywhere to any device. Specifically, the company aimed to enhance the customer experience and increase speed to market while cutting costs. To make their offerings robust, the company realized the need for a stringent and well-managed End-to-End (E2E) testing service, which is crucial to ensure quality and interoperability. TCS was selected to provide an E2E managed Test service for Global Services and Common Infrastructure testing.
Sponsored by TCS



