200,000 metric tons a year of tires and still rolling. Neeraj R.S. Kanwar, COO, Apollo Tyres, the country's leading Indian tire company, recalls how in the race to the top they made an important pit stop to re-tread the company with IT. Today, IT allows Apollo's shop floor to talk to its dealers and its customer's assembly lines, vulcanizing Apollo's customer relationships.
In data centers around the world, energy costs are rising rapidly and consuming an ever-greater portion of IT budgets. Here's a sign of just how bad it is getting: It will soon cost more to power and cool a server over its
lifetime than it does to buy the server. Everywhere we look, IT facilities are running out of cooling
capacity and power. With multiplying numbers of servers, higher densities and hotter processors, data
centers are hitting a wall. Even though racks are half empty, many IT operators cannot add another server
into their environment. Air conditioning systems are maxed out and power distribution infrastructure is
completely utilized.
Today's challenging business environment demands that IT managers extend the business value of past and future IT investments while boosting the efficiency of their IT operations. Despite tightening budgets, business and regulatory requirements are driving major, unavoidable increases in information creation and long-term retention. IT departments, no matter what their size, can expect data growth rates to increase anywhere from 40% to 60% (even more in content-rich sectors) in the coming year.