Decoding the vendor-channel equation this fiscal

The list of expectations of enterprise channel partners from their tech OEMs is ready. Now here’s a look at how the vendor-channel alliance will change in 2018

A lot has changed in the channel-vendor ecosystem. Emerging technologies, the ubiquitous M&A scenario, and a challenging business environment has made it imperative for channel partners to move away from the quintessential SI role, and partner with CIOs to facilitate digital transformation journeys.